For my over six years of fashion blogging, I have seen all kinds of jewelry. I´ve observed how the trend of bold and attention-grabbing necklaces evolved and how they ended becoming every fashionista´s key essential. The bigger + more complex, the better.
But from all the beautiful necklaces I´ve encountered, I have not yet seen something made out of knitting … not until today when I was introduced to Vladimir´s Vova Fruck necklaces. I must say that these necklaces are unique, truly one-of-a-kind.
Vova Fruck is a Russian brand and its necklaces are currently only available locally in Russia. Each of these intricate pieces is made by Vladimir himself. From the concept and picking of high quality materials to its creation, a Vova Fruck necklace is a reflection of the designer’s fashionable taste and genius creativity.
What makes his creations special is he builds them up from knitting of high quality yarns, a skill he learnt from his mother and sister, and then he accents them with precious metals and stones and are also hand-picked by himself.
I have to admit that I´m not a fan of oversized necklaces, Cleopatra style, because they are often made of metals and I find them too heavy. I also don´t like the clanging noise of metals. Whether the noise is for real or purely from my imagination, I´ve avoided heavy oversized necklaces altogether (go see my outfits posts) — no matter how trendy they look — since the trend´s inception.
But this is where the Vova Fruck necklaces differ. Because they are made of yarns accented only with favorite tiny metals and stones, they´re not as heavy as your average metal necklaces. If you´re with me on this area, then you will surely love Vladimir´s idea too.
A Little Background
Vladimir´s rise to fame in Russia was rather quick, having started making jewelries in 2011, but not surprising at all. He´s been featured by local celebrities and has appeared on pages of Russian fashion magazines. His store is considered a boutique celebrity within the Russian fashion circles.
How to Access Vova Fruck
Unfortunately, Vova Fruck is currently ONLY available in Russia. So if you want to add Vladimir´s necklaces to your collection, you´ll have to travel to Russia and pick it up yourself (make sure to order it in advance) or have a friend who lives in Moscow order and pick it up for you.
But there´s good news. The designer plans to expand his brand internationally so every fashionista will have easy access to it by launching an English website. This is where he needs your support.
Being a one-man shop he needs help in creating a professionally-made e-commerce website in English, setting up the logistical and payment processing systems, as well as purchasing raw materials and supplies to create a collection of his works for sales outside of Russia.
Support Vova Fruck
In order to raise the required sum, Vladimir has set up a crowdfunding campaign on Kickstarter. In exchange for taking part in the campaign, he offers you an opportunity to be among the first outside of his home country to own his unique products.
You can choose among the exclusive models, created in limited quantities, only for those who take part in the campaign. One of the options allows you to collaborate with Vladmir in creating your own exclusive color and material combination for a one-of-a-kind custom-designed necklace.
If you believe in the uniqueness and stylishness of Vladimir´s jewelry, help him raise the funds to launch the international brand by donating at his Kickstarter page.